And as you very well know, we here at Deconstructor of Fun don’t stop at the big picture. On the other hand, more recent contenders such as Matchington Mansion and Home Design Makeover have built solid business with arguably limited product innovation but clever positioning or marketing.Īll in all, in this fiercely competed market it looks more and more like nailing down retention and monetization are not enough to create a successful product: you need to nail down your marketability as well. On one hand, established products such as Charm King managed to grow even in challenging market conditions.
#Puzzle and dragons tier list 2019 full
Even when it’s not growing, it is full of opportunities in the mid-tier. That said, Puzzle is by far the largest casual games category. The competition on the top stayed the same in 2018: King, Playrix, and Peak continued to dominate the top-10 grossing list in Puzzle games. In other words, last year the category continued to mature with ever fewer games breaking into the top. In 2018, however, the Puzzle category experienced more modest growth of revenues while the installs remained stable. The Puzzle category, which is divided into four different sub-categories, is responsible for 60% of in-app purchase revenues in all casual games reaching up to $3.8Bin 2018. In 2017, the category made strides in monetisation as installs staled while the revenues grew rapidly. In 2018, Casual games in the West accounted for $8.1B in net revenues. Puzzle Games - Say hello to Advanced Casual and Genre MashupsĬasual games are the second largest genre in mobile games. Special thanks to Miikka Ahonen and Jussi Huittinen for sacrificing their evenings and helping me to make these predictions. To make sure you don’t miss all the following predictions, please do subscribe to the Deconstructor of Fun very infrequent newsletter. They are there more to show trends and to give rough estimates. Please, take the numbers presented with a giant grain of salt. Once we had a clear view of what happened, we got together and wrote our predictions. We pulled the data of top 500 games (excluding China, Japan and Korea) from Sensor Tower and aligned the data with the genres, categories and sub-categories. Then we further broke down the genres into categories based on games and then we further divided each category into a sub-category based.Īs as example, Candy Crush Saga is in a) Casual Games genre > Puzzle Games category > Match & Blast sub-category Before you jump in, let me sum up how we arrived to the predictions.įirst we created a taxonomy together with Game Refinery dividing the games market into four different genres: Casual, Mid-Core, Casino and Sports.
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